Archive for June, 2009

Magic Italy!

Ciao Bloggisti!

I’ve been noticeably (or not!) absent from the blogosphere for a number of reasons. Mostly because I haven’t been inspired to write, which is strange considering all that’s been going on in Italy  (elections, Papi, etc.). Maybe the Milanese mosquitoes have sucked the lifeblood out of me. Or perhaps I was just plain disgusted at the non-stop media circus surrounding all things Berlusconi. But strangely enough, thanks to Papi Silvio, I have found my mojo again. And its name is Magic Italy!

magic_italy

Behold the majestic logo, the flourish of the Tricolore, the shining star peeking demurely from behind the “c”, the sand dunes in the background. Yes, I know what you must all be thinking. How can so much awesomeness be possible? Why, it’s all the handiwork of Berlusconi and Red Sonja, the new Minister for Tourism. She proudly announced on the news that the Prime Minster had been personally working on Italy’s new tourism logo “for days”. Days! Now that’s dedication. And all that hard work has paid off. This will be the symbol of Italy’s rise from the ashes, the siren which will beckon the world to our mighty shores, the macaroni to our cheese!!

Ah, who am I kidding! It looks like the intro to an infomercial or as my husband said, the opening credits to a bad porno (and I have NO idea why he would know!). THIS is going to relaunch Italy’s flagging tourism industry? Um, my two year-old could have probably drawn a better logo in minutes, with his feet. Seriously.


So now it’s time for a little contest. Can you do better? Can you make up a logo for Italy’s Ministry of Tourism? Ask your children to take part as well. Come on people! Get your crayons and finger paints out!! And don’t worry if it takes “days”. Italy needs you!!!!


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19 June 2009 at 1:07 am 6 comments


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